NNBC Digital was briefed on developing a unique brand identity for LoanCompare as well as a short introduction video on how to use their service. LoanCompare is an online application which specializes in obtaining different home loans from different banks and comparing them for you in order to provide you with the best offer.
The brand identity had to resonate across all digital platforms and exude a sophisticated and trustworthy presence. The colour palette which was chosen consists of different shades of blues & white, these colours help to create a strong and authoritative image, which in turn makes the brand more tangible and trustworthy.
Along with developing the brand identity NNBC was tasked to create and develop an introduction video on how to use Loan Compare’s services. Through applying motion graphics to vector imagery, the client logging on to the website could follow the introduction video, step by step and get a loan in no time at all.
Brand Development, Brand Strategy, Branding, Logo Development, Motion Graphic, Video Development